Authors: Julia Moeller
Categories: Articles, z-standardization, profiles, group comparisons, cluster analysis, misinterpretations
Source: Journal for Person-Oriented Research
Authors: Julia Moeller
Many person-oriented studies use z-standardized scores before conducting cluster analyses and/or before displaying group differences. This article summarizes reasons why z- standardized scores can often be problematic and misleading in person-oriented methods. The article shows examples illustrating why and how the use of z-scores in group classification and comparisons can be misleading, and proposes less problematic methods. Reasons why z-standardized scores should be avoided when classifying or displaying differences between clusters, profiles, and other groups The ratio of the difference between two groups is distorted in z-scores.The ratio of the difference between two variables is distorted in z-scores.Information about item endorsement and item rejection is lost.The psychological meaning of a given z-score does not compare across samples and variables.Group assignments can be misleading if z-scores are used to assign individuals to groups.The group size and group frequency may be affected if z-scores instead of raw scores are used to assign individuals to groups.Group differences in further outcome variables can change if z-scores instead of raw scores are used to assign individuals to groups.Alternative normalization techniques perform better than z-standardization in cluster analyses.z-standardization relies on homogeneity assumptions, including unimodality, but distributions analysed in person-oriented research are often multimodal.Person-oriented methods typically examine within-person patterns to answer research questions about within-person phenomena, whereas z-standardization typically refers to between-person variation, which creates a logical mismatch between theory and method.
Alternatives to using z-scores in graphs displaying profiles and group differences are using raw scores or using scale transformations that use the range, not the standard deviation in the normalization.
Z-standardization is a linear transformation that transforms raw scores into z-scores. Z-scores are widely used to compare groups (Dere et al., 2014) and profiles (e.g., Bautista et al., 2016; Kahn et al., 2013). Moreover, public health organizations, including the World Health Organization and the US Center for Disease Control, often recommend the use of z-scores to relate individuals’ scores in health indices (e.g., Body Mass Index) to their reference population (e.g., de Onis et al, 1997; Ogden et al., 2002). In Psychology, z-standardization is probably the most frequently used approach, despite numerous alternative standardization methods.^1^ In person-oriented methods, z-scores are used for instance in various steps of cluster or latent profile In a first step before conducting the analysis, and in a second step after conducting the analysis to display differences between the resulting clusters or profiles in graphs (e.g., Cenkner et al., 2024; Edelsbrunner et al., 2025; Martinson et al., 2011; Nylund et al., 2007; Peng et al., 2020).
Unbeknownst to many authors, z-standardization can cause misinterpretations of research findings (e.g., Berkey & Colditz, 2007; Moeller, 2015). This article summarizes reasons why z-standardized scores should be avoided both before conducting cluster or latent profile analyses, and afterwards when displaying their results in graphs depicting profiles or mean score differences between groups. The article provides examples showing why using z-scores in group comparisons can be misleading, and concludes with proposing alternative methods that avoid such risks of misinterpretation.
Z-standardization is used to transform raw scores into z-scores. A raw score is z-transformed by subtracting the mean score of the sample from the raw score, and dividing the result by the standard deviation of the sample. In the resulting distribution of z-scores, a z-score of zero represents the sample mean, and a z-score of one or minus one is one standard deviation away from that sample mean score.
In person-oriented research, z-standardization is used for three main purposes, depicted in Figure 1:

Oftentimes, researchers z-standardize variables before conducting analyses aiming to identify unobserved groups, such as clusters or latent profiles. This practice is based on the – not necessarily correct– belief that cluster analyses or latent profile analyses perform better, that is, identify clusters or profiles better when z-standardized variables are used instead of raw scores. This belief is often mistaken, as we will discuss below (see Table 2 and the discussion section; see also Nylund et al., 2007).
A second use of z-scores in person-oriented research is to display and compare the average z-scores of several variables within and across unobserved groups of individuals (i.e., clusters or profiles resulting from cluster or latent profile analyses; e.g., Cenkner et al., 2024; Edelsbrunner et al., 2025; Kahn et al., 2013; Martinson et al., 2011; Nylund et al., 2007; Peng et al., 2020). In other cases, researchers compare observed groups, such as males and females, in terms of their average z-scores in relevant outcome variables, such as gender differences in anxiety (e.g., Dere et al., 2014).
A third use of z-standardization in person-oriented research transforms longitudinal data into z-scores by using either the within-person average, or a between-person average before applying longitudinal data analyses on the transformed scores. Why this can lead to a variety of problematic misinterpretations has been discussed elsewhere (Moeller, 2015) and is mentioned here merely because this application of z-scores is often combined with the above-mentioned uses of z-scores in person-oriented methods and group comparisons. The topic is linked to that of group comparisons because researchers planning to use z-standardization of longitudinal data can typically choose between several group mean scores and standard deviations as frames of reference for their z-transformation: The full sample’s mean score (grand mean), or the intra-individual, person-specific mean score (group mean), or the mean score of a set of repeated measures (e.g., year 1 or wave 1 in a multi-year, multi-wave data collection). The different approaches have different disadvantages and probable misunderstandings in different analyses, particularly when being used in research questions comparing the results of different observed groups (e.g., males and females) or different unobserved groups (e.g., clusters of individuals with different slopes / growth curves or trajectories over time). While the present article mainly focuses on the problems of z-standardization in group comparisons and leaves the problems of z-standardization in longitudinal studies to be discussed elsewhere (e.g., Moeller, 2015), readers should be aware of the many possible combinations of both approaches, group comparisons in longitudinal data, and the resulting risk that the problems affecting z-scores in either approach can accumulate and become very difficult to handle if both approaches are combined.
One function of z-scores in group and profile comparisons is to bring different variables to the same metric, to make them comparable. That can be useful when inspecting profiles of variables measured on different response scales. A second reason why z-scores are used in group and profile comparisons is the researcher’s wish to emphasize differences between groups, which often appear larger in z-scores than in raw scores. Third, standardized scores are used to optimize the process of identifying unobserved groups in cluster analyses. For instance, the statistical software SPSS automatically z-standardize continuous variables before performing a two-step cluster analysis. Fourth, z-scores are used to relate individual observations to the distribution of a reference sample and the population from which that sample was drawn, for instance to say that “Otto scored 2 standard deviations below the mean score” (e.g., de Onis et al., 1997; Ogden et al., 2002). Public health organizations recommend the use of z-scores to relate an individual’s health indicators to a reference population and also to compare such z-scores across groups and over time (e.g., de Onis et al., 1997; Ogden et al., 2002).
Some of these approaches can be problematic and even achieve the opposite of what they intended for reasons summarized below.
When comparing groups, including clusters or individuals belonging to different profiles, it often matters how large a difference between two groups is. It may affect a study’s conclusion whether individuals in group A have on average twice as many versus four times as many children as group B, or if country A reported twice as many versus twenty times as many deaths as country B during a pandemic.
However, if groups are compared, z-scores may distort the relative ratios in the comparisons between groups, compared to raw scores. For example, compare the graphs for Italy and the UK in Figure 2, which show the reported deaths due to Covid-19 infections for three countries on April 12th (Johns Hopkins University, 2020). The left graph shows raw scores, the right graph the corresponding z-scores, based on the mean and standard deviation of the three countries included in the graph.

The raw scores show that Italy reported roughly twice (1.87 times) as many deaths as the UK due to Covid-19 at that date, whereas the z-scores suggest that Italy reported 24.50 times as many deaths as the UK. This distortion of the size of the difference between two groups can affect the effect size. The effect size d for instance would differ if calculated with the mean score and standard deviation for raw scores, compared to d being calculated with the mean and standard deviation of the z-scores. Maybe not many researchers would opt to calculate d using z-scores, but every reader should have the opportunity to calculate an effect size for a group difference based on the reported results of a published article, and if only z-scores were reported, then readers cannot calculate a realistic effect size, due to the distortions described above.
Despite such distortions in the ratios of differences between groups, some researchers purposefully use z-scores to emphasize the visual differences between two groups in graphs, which may look smaller or imperceptible if raw scores are displayed instead. As a rule of thumb, differences between groups, including clusters and profiles, tend to look larger in z-scores than in raw scores, because using z-scores to display group differences resembles the use of a truncated y-axis, which we are taught to avoid. Readers should always be given information about the theoretically possible and empirically observed ranges of a distribution, to decide for themselves whether they consider the distance between two observations, two groups, or two profiles, large or small. Graphs displaying raw scores typically display the information about the range and the theoretically possible minimum and maximum of a distribution on the Y-axis, unless the Y-axis is truncated, whereas z-scores obfuscate that information.
Z-scores distort the ratios between the scores of two variables, compared to raw scores. This implies that the form of profiles may change dramatically and even turn completely around when z- scores instead of raw scores are used to display profiles. An illustration of that problem is shown in Figure 3, in which cluster 2 displays lower mean scores for Variable X than for Variable Y only when raw scores are examined, whereas that picture turns around for the same cluster 2 and the same individuals when z-scores are examined instead and the z-score-based mean score of Variable X becomes higher than that of Variable Y. Thus, the interpretation of the cluster 2 swaps from “low Variable X, high Variable Y” in terms of raw scores to “high Variable X, low Variable Y” in terms of z-scores.

That z-scores can distort the ratios between two variables, compared to raw scores, also implies that it is not possible to determine whether a score in one variable was originally larger or smaller than the score of another variable in a profile. That can have dramatic consequences for the interpretation and conclusion of a study. An illustration of that problem is shown in Figure 3, in which raw scores suggest that Variable X was always lower than Variable Y in all clusters, whereas the z-scores suggest that Variable X was higher than Variable Y in cluster 2. For a real empirical example of that problem, please see the research on the motivational construct of passion, which often examines harmonious passion (HP) and obsessive passion (OP), which are measured with the same response scale (1 = do not agree at all to 7 = completely agree; Vallerand et al., 2003). When individuals’ profiles of HP and OP were examined, the raw scores revealed that all profiles showed higher HP than OP, while the z-scores had suggested that one group showed higher OP than HP (Moeller et al., 2015).
Since many statistics textbooks emphasize the aspects that z-standardization does not change and omit the aspects that it does change, Table 2 gives an overview of the changes that can affect the distributions, statistical models, and interpretations relying on z-scores, compared to those relying on raw scores.
Many statistics textbooks declare that z-standardization does not change the distribution of a variable (e.g., Howell, 2013, p. 80). That is only partially correct, since it only applies to univariate distributions and to bi- or multivariate distributions with truncated axes. Figure 4 illustrates how and when z-standardization does change the bivariate distribution of two variables. For this Figure 4, two normal distributions were simulated (for the R code, see Appendix D). The simulation created 365 normally distributed observations for variable X with a mean score of 50 and a standard deviation of 15 and 365 normally distributed observations for variable Y with a mean score of 75 and a standard deviation of 3.5. For our thought experiment, we assume that both variables were measured on a scale from 0 to 100. As the different standard deviations already indicate, variable X had for whatever reason a very large range (here with a minimum of 6.901 to a maximum of 95.715) and variable Y had a comparably small range (here with a minimum of 61.15 to a maximum of 85.66). To give an everyday-life example illustrating why anybody would want to measure two variables with such different standard deviations on the same response scale ranging from 0 to 100, imagine X being the daily temperature during one year measured in Fahrenheit in the virtual city in which our virtual individual lives, and Y being the number of emails that virtual individual is getting each day in that year, with variable X being measured on a scale ranging from the historically observed minimum temperature of the virtual home city of that virtual individual (0 degree Fahrenheit) to the historically observed maximum temperature of the virtual home city of that virtual individual (100 degree Fahrenheit).

Panel A in Figure 4 shows the scatter plot of these variables X and Y with the correct, not truncated axes, both ranging from 0 to 100. Panel B in Figure 4 shows the scatter plot of these same raw scores of variables X and Y, this time with a truncated Y-axis, showing only the range in which empirical values for that variable Y were observed (60 < Y < 85, since our virtual person never receives less than 60 and no more than 85 emails per day in that year). Panel C in Figure 4 shows the scatter plot of the z-standardized scores of variables X and Y, with a truncated Y-axis, because graphs depicting z-scores typically zoom in to the section of a distribution where empirical values and variance were observed. The pictures of Panels B and C are similar, illustrating that the bivariate distribution of z-scores is equivalent to a bivariate distribution of raw-scores plotted on truncated axis showing only the to the section of a distribution where empirical values and variance were observed. Compared to the more correct and precise graph of Panel A, which avoids the misunderstandings of truncated axes, the bivariate distribution of the z-scores in Panel C looks For instance, consider the three highest scores of the X-axis encircled with the orange, red and blue circles. In Panel A, all three observations appear to be similarly far from each other in the twodimensional space; the two-dimensional distance between the observation in the red circle and the observation in the blue circle appears to be similar to the distance between the observation in the red circle and the observation in the orange circle, and similar to the distance between the observation in the blue circle and the observation in the orange circle. In contrast, these distances appear different from each other in Panels B and C, where the orange and blue observations appear to be closer to each other than each of them is to the red observation. This illustrates that in a bi- (or multi-)variate distribution, z-standardization can change the bi-(or multi-)dimensional distances between observations, compared to raw scores that are depicted and put in relation to their original response scale. That is the main reason for problems 2 and 3, meaning for the problem that z-standardization can change the distances and the ratios of two group mean scores (problem 2), and the distances and the ratios of two variable mean scores (problem 3). Thus, even though the statistics text books are correct in stating that z-standardization does not change the distances and ratios between observations in the univariate distribution, they should emphasize that it is nevertheless possible that a z-standardization will change the distances and ratios between observations in bi- or multivariate distributions (i.e., the bi- or multidimensional space). Since cluster analysis relies on exactly these bi- or multivariate distances in both identification and interpretation of differences between clusters and differences between variables, the multivariate changes to these distances created by a z-standardization can affect the final cluster model and the cluster interpretation in ways that resemble method artefacts and are neither theoretically, nor empirically convincing.
Many studies determine the agreement or disagreement of participants with items by using a bound scale (e.g., 0 = don’t agree at all to 7 = totally agree, or 0 = does not apply at all to 10 = fully applies). In such scales, the scale midpoint is often a meaningful threshold at which the item rejection (minimal score to scale midpoint) turns into item endorsement (scale midpoint to maximal score). Whether participants agree or disagree, or whether their score exceeds a theoretically relevant cut-off is often crucial information. This information, however, is lost in z-scores, in which the empirical distribution instead of the original response scale becomes the frame of reference. Consequently, a z-score can appear to be “high” (e.g., above the mean score of z = 0), while representing an item rejection. Whether a z-score represents an item endorsement or rejection can differ for the same Variable X across samples, or for the same sample between variables measured on the same response scale.
An illustration of that problem is shown in Figure 3, where the raw score graph clearly shows the original demarcation at which an item rejection (scores below 5) turned into an item endorsement (scores above 5). In the z-score-based graph on the right side of Figure 3, it may appear as if the mean scores of Variable X in cluster 2 was really high, when in fact that Variable X had been rejected (scores below the scale midpoint of 5) by every single individual in both clusters. Likewise, the same z-score graph suggests that the mean scores of Variable Y in cluster 1 was really low, whereas in fact the average score of Variable Y indicated an average item endorsement (scores higher than the response scale midpoint of 5) in both clusters. This implies that for every research question for which the original response scale is a meaningful frame of reference, including all research questions asking whether a construct was experienced or not, there is a risk of misinterpretations when interpreting such z-score-based graphs.
Since z-scores depend on the distribution of the variable in the sample, the same z-score of a variable can have an entirely different psychological meaning in one sample versus another. For example, the average z-score of 0 of an item assessing anxiety likely indicates a normal level of anxiety in a representative sample but a clinically relevant high level of anxiety in a population of anxiety disorder patients in a closed psychiatry ward. Likewise, the same z-score of two variables measured on the same response scale in the same sample can have two entirely different psychological meanings, because each variable has its own frame of reference for the z-standardization (its own mean and standard deviation.
These sample- and variable-specific characteristics of z-scores make it very difficult to determine the psychological meaning of z-scores in graphs displaying multiple variables’ z-scores in one or multiple groups, and in comparisons of results across samples.
Some studies not only compare z-scores across variables or groups, but use z-scores to classify individuals into distinct groups before comparing these groups’ z-scores in these or other variables. One risk resulting from that approach is that people may end up in a group they do not belong to according to the applied definition. For example, some studies on passion use z-scores of HP and OP to classify individuals into a “mainly obsessively passionate” group (z OP > z HP) and a “mainly harmoniously passionate” group (z OP < z HP; e.g., Philippe, et al., 2009). However, because of the different item difficulties of HP and OP, most individuals classified as “mainly obsessively passionate” actually show higher HP than OP, which conflicts with the definition of the group.
An illustration of this problem can be found in Figure 3: If we define individuals with a higher z-score in Variable X than in Variable Y as “high A, low B” (as Philippe et al., 2009 did; see Cluster 2 in Figure 3), then we classify individuals into this group (here: Cluster 2), who rated Variable X actually lower than Variable Y on the original response scale (this applies to all individuals in Cluster 2). This implies that any interpretation that includes a judgement about whether or not a score in one variable represents a higher trait expression, a higher construct level, a more intense experience, or a stronger endorsement, than the score of another variable risks being misleading if z-scores instead of raw scores are interpreted. At least, that affects all research questions for which the original metric (e.g., the original response scale) is a meaningful frame of reference in any way.
Imagine that we stick with the aforementioned definition of the “mainly obsessive passionate” group as individuals with higher OP than HP, and use raw scores instead of the problematic z-scores to compare HP with OP. With that approach, the “mainly obsessive passionate” individuals are extremely rare, because almost no participant shows higher raw OP than HP (Moeller et al., 2015). For example, in Figure 3, the individuals with a higher score in Variable X than in Variable Y do not exist (0%), but Cluster 2 in the z-score based graph on the right side of Figure 3 suggests that 50% of the sample (persons 5 to 10) reported higher (z-)scores in Variable X than in Variable Y.
Likewise, due to possible misclassification problems described below under point 8, the size of clusters in cluster analyses may change when the variables are z-standardized before performing a cluster analysis on them.
Since the group composition (person-group assignment) may change if raw scores instead of z-scores are used to define groups (see the example of HP and OP above), a logical consequence is that group differences in outcome variables may look very different.
Although many studies and statistical programs, such as SPSS, z-standardize continuous variables by default before using them in cluster analyses^2^, other standardization techniques using the range (max – min) instead of the standard deviation as divisor (see equation 1 below) were found to perform much better in the cluster identification in simulation studies (e.g., Everitt et al., 2001; Milligan & Cooper, 1988; Schaffer & Green, 2010). In the cited simulation studies, the true group membership is typically known, and different standardization techniques were compared in terms of their performance in identifying and distinguishing these known groups as clusters.
Based on the finding that the z-standardized variables lead to inefficient cluster classifications, we can deduce that the clusters identified with z-standardized scores may differ in size and composition from the true groups in the population that the cluster analyses aim to identify. Consequently, all problems described above under the points 5-7 may apply automatically, no matter whether the profiles are displayed in graphs using the raw scores or the z-scores. If the differences between the clusters are displayed in z-scores, then additionally the points 1-4 may apply.
Although the possible misclassifications due to z-scores in cluster analyses were pointed out decades ago (Milligan & Cooper, 1988), these problems remain widely unknown, as illustrated for instance in the statement “Z scores can be used directly in any number of analysis formats including cluster analysis“ (Cheadle et al., 2003, p. 78) and the fact that the widely-used statistical program SPSS, as well as JASP and ROPstat, still z-standardize continuous variables by default before various cluster analyses. Table 2 gives an overview of the inconclusive findings of several studies examining the best standardization method for cluster analysis. Possible reasons why the evidence to answer this question remains inconclusive to date, and aspects that need to be further studied in order for readers to know what standardization method to use for what kind of cluster or latent profile analysis, are discussed in the section on directions for future research below.
Another reason why z-standardization may be ill-suited for studies using latent profile analyses is their reliance on mean scores. The mean score is used twice in z-standardization: Once in the first step of subtracting the variables’ mean score from each observed score, and then in the second step of dividing the result by the standard deviation, which itself represents the variation of the observed values around the mean score.
Mean scores require a unimodal variable distribution in order to be meaningful measures of the central tendency of that variable (see e.g., Derrible & Ahmad, 2015; Wirtz & Nachtigall, 1998). However, as the name suggests, mixture models, such as latent profile analyses, are often used for variables that show a mixture distribution, i.e., a bi- or multimodal distribution and in fact are discouraged if all variables are bi- or multivariately normally distributed.
For example, imagine a latent profile analysis being performed on two variables that are bivariate normally distributed and positively correlated, so that individuals with relatively low values in X report also relatively low values in Y; individuals with relatively moderate values in X report also relatively moderate values in Y; and individuals with relatively high values in X report also relatively high values in Y. The latent profile analysis might conclude that there are three clusters, one consisting of individuals with low values in X and Y, one consisting of individuals with moderate values in X and Y, and one consisting of individuals with high values in X and Y. The typical reply of reviewers and colleagues to the presentation of such profiles A correlation would have told you the same, a clustering approach does not contribute any additional insight, compared to the – in social sciences – more common correlation-based analyses.
The unique selling point of cluster or latent profile analyses is their ability to find meaningful distinct groups of observations with distinct profiles in the studied variables that would have been overlooked with correlation-based analyses, and this unique selling point only applies to multivariate mixture distributions, meaning multivariate distributions in which at least one variable is not unimodally normally distributed. A statistical textbook would Correlations are the method of choice for bi- or multivariate normal distributions, but they are inappropriate for the analysis of bi- or multivariate mixture distributions, because a correlation relies on homogeneity assumptions and suggests a one-size-fits-all association for the sample, whereas mixture distributions lack such homogeneity and can consist of substantial groups of observations showing different associations than that suggested by the one-size-fits-all correlation.
Thus, cluster and latent profile analyses are typically appropriate, insightful, needed and applied to mixture distributions, and that implies that the unimodality requirements that a mean score and therefore a z-standardization rely on are often not present in the type of data (mixture distributions) that cluster and latent profile analyses are needed for. A researcher who believes that a mixture model might be an insightful instrument for the data at hand has likely good reasons to believe that a mean score, and by extension a z-transformed score, is not an insightful instrument for the data at hand.
One crucial motive for applying person-oriented research is the insight that psychological theories that address within-person phenomena (e.g., patterns, mechanisms, cross-sectional and longitudinal associations) should be studied with within-person methods (e.g., within-person profiles, within-person correlations within and across time points, etc.). It has been pointed out time and again that the analysis of between-person variation does not sufficiently depict such within-person phenomena (see e.g., Molenaar, 2004; Moeller, 2021). If person-oriented research aspires to build on that insight and really focuses on the person as a whole, then it may appear illogical to go back to using between-person variance as the main frame of reference for the interpretation of the within-person patterns. Z-standardization typically refers to between-person variance as its frame of reference, if the between-person mean and standard deviation are used. A person-oriented researcher aiming to live up to Molenaar’s manifesto might be less interested in the question of whether a person scored comparably higher on Variable X, compared to other individuals, and more in the question of whether that person scored high on Variable X according to that person’s own cognitive understanding of that variable.
Abstractly speaking, many of the misinterpretations of z-scores in group or profile comparisons and longitudinal analyses stem from the fact that z-standardized scores are interval scaled, but they are not ratio scaled. This means that it cannot be said that a z-score of two represents double as much of anything as a z-score of 1, nor does it represent half as much of anything. For instance, in terms of the absolute metric (i.e., the original metric used to measure the construct before the z-transformation), a z-score of two does not represent double the amount of the trait or construct that was measured, compared to a z-score of one.
Since the reference to the original metric is lost in the process of z-standardizing the scores, we also lose the information about ratios between two raw scores (or trait levels) measured by the scores. Some readers may argue that yes, you lose the reference to the original metric, but you gain the reference to the variable’s distribution in that sample. While that is correct, any useful information about ratios between two measures remains While z-standardization does make every score relative to the mean score of the
distribution of its variable in the sample, that relative information also cannot be interpreted in terms of A z-score of 2 is twice as many standard deviations away from the mean score, but not twice as many individuals away from the mean score, since in a normal standard distribution, there are 34.1% of individuals between the mean score and the first standard deviation, but 47.7% of individuals between the mean score and the second standard deviation.
The ratio between two standard deviations (e.g., 1 SD compared to 2 SD) neither translates into the same ratio in terms of the measured construct, nor into the same ratio in terms of how many individuals away from the mean score a person with that z-score is. Ratios between z-scores lack theoretical and practical meaning. This is particularly problematic when z-standardization is performed on measures that originally exist on a ratio scale that has a meaningful zero point. In this case, the original metric includes meaningful information about ratios (e.g., two children are double as many as one child; four solutions created in a fluency task of a creativity test are half as many as eight solutions; see e.g., Cotter et al., 2020) and the z-standardization loses that information, often without the researcher being aware of that fact.
I have had discussions with colleagues who told me that the problems that I describe regarding z-scores may be relevant to research using LIKERT-like bound scales (e.g., response scales from 0 = not at all to 10 = very much), but that they find z-standardization the best and most meaningful transformation to relate unbound scales to the reference of their sample distribution (e.g., the number of children, the number of correct answers in fluency and originality ratings in creativity tests; see Cotter et al., 2020; or knowledge and competency levels in other performance tasks, see Edelsbrunner et al., 2025). At least in the discussions that I have had, the rationale of researchers arguing for z-standardization of unbound scales has been that the unbound scale is perceived as meaningless and that z-standardization adds meaningful information about whether a score is high or low in terms of the distribution. That rationale has been the main reason why the researchers that I have had discussions with opt against the available scale transformations that do not relate the transformed scores to the distribution’s mean score. The downsides of that rationale and strategy are discussed in rebuke 4 in Table 5. Most unbound scales have a natural zero point and thus are ratio scales. Z-standardization loses that information, whereas the POMS transformation proposed below maintains that information about ratios (see Table 4), also brings all variables to the same, intuitively understandable metric, and is easy for everyone to interpret and to compare across samples, variables, and groups.
As alternatives to z-standardization, graphs displaying profiles and groups should use raw scores or alternative scale transformations that do not change the ratios between two variables or two (observed or unobserved) groups.
Raw scores have the advantage that they are easy to understand. They can easily be compared across samples and studies if the same measures and response scales are used. To understand their psychological meaning, readers do not have to translate the reported scores into the frame of reference that participants saw when responding to a question. Raw scores indicate whether a variable was endorsed by a participant, or whether the average score of a group or variable was above a relevant threshold (e.g., clinical cut-off). Disadvantages of raw scores are that they make it difficult to compare variables that were measured with different response scales, or with unbound response scales.
There are many alternative scale transformations that can be used to standardize scores (or to normalize them, as many engineers would call the procedure). Tables 3, A-1, and B-1 and Figure C-1 show a selection of standardization procedures that have been proposed for cluster analyses and other comparisons between variables and between groups. Table 3 shows their respective advantages and disadvantages with regard to the problems discussed above. It is currently an on-going debate as to which of these transformations improve the performance of which kind of clustering algorithm under which boundary conditions. Their advantages and disadvantages are reviewed in Table 3. There is no conclusive answer yet to the question of which type of standardization performs best with which kind of clustering algorithm with which kind of data. This question is discussed in section 6, addressing directions for future research.
For the comparison of clusters, latent profiles, and other groups, in graphs, this author recommends the use of the Proportion of Maximum Scaling Transformation (POMS, see Cohen et al., 1999; Gower, 1971; Little, 2013; Sneath & Sokal, 1973). The POMS is also called the Min-Max normalization (see e.g., Mohamad & Usman, 2013). It is a linear scale transformation bringing all variables to a range from 0 to 1 with the formula shown in Appendix A. POMS-transformed scores have the advantage that they provide one universal metric (from 0 to 1), so that scores can be compared across variables and samples, without any of the problems affecting z-scores mentioned above. The ratios in the differences between groups and between variables are unaffected by the transformation.
A disadvantage of the POMS transformation is the comparably larger effect of outliers on the min and max scores used in the POMS transformation, compared to the relatively smaller outlier effect on the mean and standard deviation used in z-standardization. This is likely to affect unbound scales (e.g., number of sex partners, income) stronger, because only for those the POMS formula uses the empirically observed minimum and maximum, whereas for bound scales (e.g., 1 = not at all to 5 = very much), the pre-defined min and max values are used so that the difference between outliers and non-outliers tends to be smaller than for unbound scales, depending on the phenomenon being assessed and the response options used. A way to minimize the influence of outliers on the POMS transformation for unbound scales is using more robust estimators for the sample’s min and max values, e.g., by removing outliers by trimming or winsorizing (see e.g., Wilcox, 2010). Another way to reduce the influence of outliers on a min-max transformation similar to the idea of the POMS technique is the Improved Anchored Min-Max (IAMM) Normalization Technique by Kabir et al. (2016). Outlier removal techniques to make non-normal distributions more normal can be combined with any of the standardization techniques mentioned in Tables 3, A-1, and B-1, and include the fusing of extreme values of the long tail of a very skewed distribution (Vargha & Grezsa, 2024), windsorizing or trimming (see e.g., instructions on robust statistics by Wilcox, 2010)
It should be noted that the POMS transformation strongly resembles the formula for calculating item difficulties in terms of its definition according to the Classical Test Theory (see Kelava & Moosbrugger, 2020)^3^, with the main difference that the item difficulty score according to the Classical Test Theory is multiplied by 100, making the resulting score range from 0 to 100. The same is done in the closely related percent of maximum possible (POMP) transformation, which multiplies the result of the POMS transformation by 100 (Cohen et al., 1999). Thus, calculating for each group or profile each item’s difficulty in terms of the Classical Test Theory is a further alternative to z-transformation and likely one that is slightly more known and easier to communicate than the POMS transformation (which, however, relies on the very same principle).
Readers interested in person-oriented research, which is a label most commonly used in social science and clinical research, should be aware of the fact that many standardization techniques are labeled differently in mathematics and engineering research, and that these fields have developed a large variety of what they call normalization methods (i.e., standardization methods in social science terminology).
Many person-oriented methods use cluster or latent profile analyses and there are countless examples of studies performing these analyses on z-standardized indicator variables. Few studies systematically compare the results of cluster analyses conducted with raw scores versus z-scores. Those that do conclude that the cluster solutions differ between the two approaches (see Moeller et al., 2015; Nylund et al., 2007) and that at least for some data, there are reasons to trust the raw-score-based cluster analysis over the z-score-based clusters (Moeller et al., 2015).
In addition to obtaining cluster or profile solutions that may not be trustworthy if performed with z-transformed variables, many person-oriented studies also then display the levels of the studied variables in the different clusters in graphs showing z-scores (e.g., Cenkner et al., 2024; Edelsbrunner et al., 2025; Martinson et al., 2011; Peng et al., 2020). Thus, many of the interpretations of these results displayed in these graphs may be misleading, for the problems 1, 2, 3, 4, and 9 mentioned above.
Moreover, many person-oriented studies use longitudinal data in order to examine within-person patterns, and for longitudinal data there are many more pitfalls and probable misinterpretations of z-standardized scores, which have been discussed elsewhere (e.g., Berkey & Colditz, 2006; Moeller, 2015).
That all of these three methods – performing cluster or latent profile analyses with z-scores, displaying group differences in z-scores, and using z-scores in longitudinal analyses – are frequently used in person-oriented research implies that many results of such person-oriented studies risk being misinterpreted and of limited trustworthiness. At the very least, this implies that researchers using such techniques in person-oriented studies need to be aware of the risks and should aim to provide systematic comparisons between analyses performed and displayed with raw scores versus z-scores.
Standardization techniques using the range, such as the POMS transformation described above, avoid many of the problems that affect z-scores. Since there are many different methods available for standardization (or normalization, as it is often called), it is not entirely clear why the particularly problematic z-standardization is so frequently used in the psychological literature and in person-oriented research.
Unless researchers can make sure that the here described problems do not apply to their data, I recommend avoiding z-scores in the classification of unobserved groups, the displaying of observed or unobserved groups in graphs, and when working with longitudinal studies.
Researchers interested in person-oriented research may leave this discussion with questions such What standardization technique works best for the cluster or latent profile analysis or related technique that I have planned? Do the problems and misunderstandings related to z-standardization described in this article apply to my specific data and analyses? Do the advantages of z-scores outweigh the problems in my dataset and analyses? How do I navigate expectations and peer pressure in the scientific community? More specifically, how do I communicate to reviewers and readers, who are used to (mis-)interpreting z-scores that I chose a different, less known and less accepted, type of data standardization? For these practical questions, future research needs to provide tutorials and decision trees helping researchers pick and defend the most appropriate data standardization technique for their cluster or latent profile analysis, graph, or longitudinal analysis. So far, neither teaching materials nor published studies raise enough awareness of the problems related to z-scores in such analyses, nor do they provide sufficient role models and solutions showing researchers how to avoid the misinterpretations and issues related to z-scores discussed on this article.
An open question for future research is which kind of standardization or normalization procedure performs better, for which kind of clustering algorithm, and for which kind of dataset (varying by number of observations, clusters, overlap of clusters, cluster densities, forms of the distributions, variance of the variables, error, noise, and outliers in the data), according to which kind of quality criteria. There are very few studies that systematically compare the performance of clustering techniques across many or all of these conditions. Most available studies apply one clustering algorithm to one dataset, use one or two quality criteria to evaluate its performance, and then compare half a handful of standardization procedures in terms of how this clustering algorithm with this dataset performs with these three or so standardization procedures according to these two or so quality criteria (for examples, see e.g., Mohamad & Usman, 2013; Nogueira & Munita, 2020; 2021).
The vast majority of the available studies comparing how different standardization techniques perform in cluster analysis only examines normally distributed data. However, as I have pointed out above, person-oriented research typically uses clustering or latent profile approaches to examine mixture distributions, meaning non-normally distributed, bi- or multimodal data. I could find only one study examining for such non-normal distributions how different standardization techniques performed in clustering algorithms (Tanioka & Yadohisa, 2012). More research is needed to better understand what type of standardization is most appropriate for which form of distribution in combination with the latent profile, latent class, or cluster analyses typically performed in current person-oriented research. In line with the sophisticated example provided by Tanioka and Yadohisa (2012), such future research needs to systematically compare its results across a multitude of conditions, including different levels of cluster size, cluster number, cluster compactness and separability, noise in the data, etc.
Since most of the available studies only examine the performance of classical cluster analyses with different standardization procedures, it is rather unknown how that translates to the latent profile analyses or other latent variable approaches to clustering (e.g., latent growth curve models) that are becoming more and more popular in person-oriented research. Since cluster and latent profile analysis examined unobserved groups, it is not trivial to find useful quality criteria to decide which cluster or profile solution is the most appropriate if different analyses using differently standardized data are compared in terms of their results. One task for future studies examining the best standardization approach for latent profile and latent class models will therefore be to decide first which quality criteria to use for making the decision about what qualifies as the best solution in datasets in which group membership is not obvious.
In sum, the crucial question for future studies is not merely what standardization technique works best for cluster or latent profile analyses, but what standardization technique works best under which circumstances for which cluster or latent profile analyses. The available body of literature suggests that there will be no simple one-size-fits-all solution to this question, but it is safe to say that z-standardization is not the simple, unproblematic solution to this problem that many researchers currently perceive it to be.
A further avenue for future research is to determine how many person-oriented studies come to misleading conclusions because of their reliance on z-scores in cluster analyses, graphs, and/or longitudinal data analyses.